We have taken many steps to make sure that our client accounts are managed appropriately.
Our first company core value is Practice Stewardship. Stewardship is defined as the careful and responsible management of something entrusted to one's care. This is our foundation as we provide advice to our clients. We believe that we are acting as a steward for our clients and provide recommendations accordingly. The advice we provide to our clients directly reflects the same actions we would take ourselves if the circumstances were the same. We are also completely transparent in showing all of our fees and expenses while outlining any potential conflicts of interest.
One of the most important security features of our business is that we do not personally have custody of our clients’ accounts. We have chosen LPL Financial as our custodian. They hold all of our clients’ accounts and process all money in and out of those accounts. We do not have direct access to client funds. All checks deposited must be made payable to LPL Financial and all checks to you are mailed from LPL Financial. As of September 30th, 2015 LPL Financial had $461 billion in advisory and brokerage assets and their 2014 annual revenue was $4.3 billion. Click here for more information.
In summary, we think the most important thing is to be able to trust your financial advisor. We are held to a full fiduciary standard by the CFP Board. CFP Board defines fiduciary as: “One who acts in utmost good faith, in a manner he or she reasonably believes to be in the best interest of the client.” We are also held the CFP Board’s Code of Ethics and Professional Responsibility. The seven principles are Integrity, Objectivity, Competence, Fairness, Confidentiality, Professionalism, and Diligence.